Senior Media Planner

We need a Senior Media Planner who sees the story behind the data.

Role Summary

Responsible for planning, executing, and optimizing media campaigns across digital, social, and programmatic channels to achieve client objectives.

Key Responsibilities

• Develop integrated media plans across digital, social, and programmatic channels.
• Conduct audience, market, and competitor analysis to inform planning.
• Allocate and manage budgets across channels and campaigns.
• Plan and activate campaigns on DSPs
• Optimize campaigns for performance (bids, budgets, audiences, creatives).
• Monitor and manage viewability, brand safety, and fraud in programmatic buys.
• Coordinate with internal teams and external vendors/publishers.
• Prepare and present performance reports and insights.

Location: Karachi (On-site) Apply here: [email protected]

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