Meta and Google Advertisements Budget Owner

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Role Description

This is a part-time remote role for a Meta and Google Advertisements Budget Owner. The role encompasses managing advertisement budgets across Meta (Facebook and Instagram) and Google platforms to optimize campaign performance. Daily tasks include monitoring ad performance, adjusting strategies for better ROI, collaborating with the marketing team, and providing regular reporting on campaign effectiveness and budget utilization. The candidate is also responsible for staying updated on industry trends and platform algorithm changes to ensure campaigns remain effective.
 

Qualifications

• Proficiency in managing Meta (Facebook and Instagram) and Google ad campaigns, including budget allocation, optimization, and analysis.
• Knowledge of digital marketing strategies, analytics tools, and understanding of key performance indicators (KPIs) for paid media.
• Strong analytical skills, proficiency in monitoring ad performance, generating reports, and applying data-driven decision-making processes.
• Excellent organization and time-management skills, with the ability to manage multiple tasks and responsibilities in a remote environment.
• Experience in growth marketing, A/B testing, and audience targeting is highly beneficial.
• Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
• Strong communication skills to collaborate with the marketing team and present campaign outcomes effectively.