Key Account Specialist - Karachi

About the job

Founded in 1987, Hayat operates in the fast-moving consumer goods (FMCG) sector, serving millions of consumers globally with 16 powerful brands. Hayat’s portfolio includes Molfix and Bebem Natural in baby care; Molped in feminine care; Joly, Evony, and Goodcare in personal healthcare; Bingo, Gleen, Test, and Has in home care; Papia, Familia, Teno, and Focus in tissue paper; and Sholk in pet care. As the 4th largest branded diaper manufacturer in the world and the leading tissue producer in the Middle East, Eastern Europe, and Africa, Hayat employs over 10,000 people across its operations.

About the Role

We are currently seeking a dynamic and performance-driven professional to join our Sales team as a Key Account Specialist based in Karachi.

If you are passionate about Modern Trade, customer relationship management, and driving excellence in sales execution, we'd love to hear from you!

Role Summary

As a Key Account Specialist, you will support the growth of Hayat's Modern Trade business by managing day-to-day operations across assigned key accounts, driving sales performance, ensuring product availability and visibility, and executing trade activities to deliver sustainable business growth.

Responsibilities

• Achieve sales, distribution, and visibility targets across assigned Modern Trade accounts.
• Build and maintain strong relationships with key customers, buyers, category managers, and store teams.
• Execute promotional plans, in-store activations, and point-of-buy (POB) visibility initiatives.
• Ensure product availability, stock replenishment, and excellent on-shelf execution across assigned accounts.
• Coordinate with Supply Chain, Finance, Trade Marketing, and other cross-functional teams to ensure smooth business operations.
• Monitor sales performance, market trends, pricing, and competitor activities to identify business opportunities.
• Support trade spending, promotional claims, and timely recovery of receivables in line with company policies.
• Prepare account performance reports and provide insights to improve sales and operational effectiveness.

Qualifications

• Bachelor's or Master's degree in Business Administration, Marketing, or a related field.
• 3–6 years of experience in Key Account Management, Modern Trade, Sales, or Trade Marketing, preferably within the FMCG sector.
• Experience handling Modern Trade accounts will be preferred.
• Good understanding of sales, merchandising, distribution, and trade execution.
• Strong analytical, communication, negotiation, and stakeholder management skills.
• Proficiency in MS Office, particularly Excel and PowerPoint.

Get to know us

Please visit us at the following addresses for any information you need:

https://www.hayat.com/en-tr/

https://www.instagram.com/hayatkimya/